Airwallex Business Builders 2026
Director: Logan Wong
Director of Photography: Jason Choo
Photographer: Jezzie
Producer: Jason Choo
Production Assistant: Kevin Chan
Gaffer: Joey Chia Mun Hoe
Grip: Jufri Husne
Makeup Artist: Zoe Li
Soundman: Glene Kan
Post Production: Cottage Collective
Featuring:
Head of Strategic Finance, Airwallex: Seng Chiy Goh
Founder & CTO, Peakflo: Dmitry Vedenyapin
Co-founder & CEO, Stryv: Roy Ang
CFO, Endowus: Dominic Ong
VP, Partnerships & Founding Team Member, CardUp: Diana Lim
Founder & CEO, Polybee: Siddharth Jadhav
Chief of Strategy, Pitstop Tyres: Cordillia Tan
Co-founder & COO, GlobalTix: CK Chan
Co-founder & CRO, StaffAny: Eugene Ng
CEO, Chronos Agency: Joshua Chin
Co-founder & COO, GlobalTix: CK Chan
Chief of Strategy, Pitstop Tyres: Cordillia Tan
VP, Partnerships & Founding Team Member, CardUp: Diana Lim
Founder & CTO, Peakflo: Dmitry Vedenyapin
Co-founder & CRO, StaffAny: Eugene Ng
CEO, Chronos Agency: Joshua Chin
Co-founder & CEO, Stryv: Roy Ang
Head of Strategic Finance, Airwallex: Seng Chiy Goh
Founder & CEO, Polybee: Siddharth Jadhav
CFO, Endowus: Dominic Ong
Behind the scenes: Airwallex Business Builders 2026
Business Builders 2026 is Airwallex's campaign spotlighting ten leaders who are putting AI to work, from founders to CFOs. Our brief: one campaign film with all ten, plus a portrait of every leader. We had three studio days to get there.
The original plan was a projector treatment, with visuals projected onto the set and the leaders filmed inside them. In testing, it wasn't strong enough on camera, and it was too unreliable to gamble ten C-suite schedules on. So we changed course and built the look with AI instead. That call turned out to be bigger than one film: it kickstarted the AI VFX work our team does today.
While each leader was in the chair, we also recorded interview soundbites. That gave Airwallex enough material to cut a second video of their own, Quick takes on AI in finance, with Forrester Consulting.
The final delivery: one campaign film, a bank of interview soundbites, and nearly 200 portraits. Three days, ten leaders, and one very tall ladder.
Project summary
Client: Airwallex
Featuring: Ten leaders from Airwallex, Peakflo, Stryv, Endowus, CardUp, Polybee, Pitstop Tyres, GlobalTix, StaffAny and Chronos Agency
Format: Campaign film and portrait photography
Deliverables: One campaign film, interview soundbites and nearly 200 portraits
Location: Singapore, across three studio days
What we did: Direction, filming, AI VFX, photography and post-production
Bonus film: Airwallex used our interview soundbites to make Quick takes on AI in finance with Forrester Consulting.
Rigging the lighting grid, captured on film.
Every lighting tweak starts with a very tall ladder.
Lit, stool set, waiting for the first leader.
Final checks on the camera rig.
Walking a leader through the shot before we roll.
First leader on set.
Our soundman, listening for every word.
The white studio, set for the next leader.
Fine-tuning the lights from above while a leader waits below.
Framing the shot on the monitor.
Gimbal moves on the orange set.
Recording interview soundbites, teleprompter at the ready.
The crew, glued to the take.
Makeup before the portraits.
The sound cart, our command centre for the day.
Load-out: all the gear, one lift.